Not every SEO company is the same. Matter of fact, there hundreds of Search Engine Optimization (SEO) service providers out there who claim to be experts when actually, they don’t know what they are doing. The sad thing here is, some of them might not even know how Google and other search engines really work. You know you are about to get hooked by hoax when you hear any of these myths.
We can put you at rank number 1 in just less than a month
A very enticing offer it is, but be aware. There is no such thing as guaranteed ranking more specifically in such short time and, real SEO experts know this. With the search engines’ constant algorithm changes, a reliable SEO professional knows that the methods he used before might not work as quickly as he executed them for his next project.
It can all be done by links
If they have said that some five or six years ago, this would considerably be true as search engines back then used link’s volume to analyze a site’s ranking. Technically, those websites that had more links were likely to get higher page rank. Yet today, if you were to bomb the Web with your website’s link, your site will be penalized. That means that your site will no longer be visible on Google or other search engines’ results. Clearly, nobody wants that to happen to their business.
Trust me, black hat SEO works
Despite of Google’s intensive dislike to black hat tactics, there are still many professionals who offer Black Hat SEO services. Why not when this method can gain you hundreds (and even thousands) of site visitors almost by instant. But here is the big catch, that traffic is almost worthless as they could either be bots (web robots) or are coming from unrelated searches. Traffic is great, but leads convert. Leads keep your doors open, and it’s our job to drive you qualified leads that convert into actual customers. The bottomline, when you hear an SEO company offer you black hat strategy, run away!
SEO is all that you need.
As much as we love everything about Search Engine Optimization and its benefits, you also have to know that it doesn’t end there. Being a trusted Minneapolis SEO company, we at KaJ Labs know that for a business to succeed in today’s age of Digital Darwinism, one has to use every possible resource that they have. Advertising and marketing, though traditional, are still effective ways to get real customers.